It’s a fact: More Americans are moving when they retire. According to a 2024 study by Hire a Helper (a moving company), 339,000 American retirees moved in 2023. Following a COVID-19 slump in 2021 and 2022, this number represented a significant shift back towards moving.

There are many factors that go into the decision of “where,” from cost of living to taxes, proximity to family, and even the weather. Of course, the first place that pops into most people’s minds is Florida. However, not everyone wants to spend their golden years separated from family and friends, even if the weather is nice and toasty.

Why Retire in Northern Minnesota?

You might be surprised to learn that many people are choosing to retire in Northern Minnesota. While it may not be the most obvious choice for some, there are some good reasons to do so.

Over the years, I’ve helped hundreds of people plan their retirement here in north central Minnesota. Of those, I’ve found there are roughly seven retirement mindsets in people who choose to relocate during their golden years to, say, the Whitefish Chain instead of the Florida Keys.

So why retire in Northern Minnesota? Some of the reasons might surprise you. Let’s dive into the top 7.

1. Northern Minnesota Connections

The biggest contributing factor to a retiree choosing to retire in Northern Minnesota is that they have a strong connection to the area already. Perhaps they visited the area as a child, or maybe they have a family cabin up this way. Others may have lived here at one point in time and have fond memories.

These people love the area, the residents, and the nostalgia associated with being here. Others might have children, grandchildren, or friends who live in the area, and want to be close to them.

2. Independent Living

Independence is also a big factor for people retiring in Northern Minnesota. Those who retire to the Brainerd Lakes Area and even further north are often confident, independent people:

• Personal independence: These kinds of retirees aren’t permanently attached to their current location. They have no problem uprooting and moving to a new place like Northern Minnesota.
• New experiences: These retirees might focus on enjoying their time in a way they haven’t experienced before—or would like to experience it again. Some have always wanted to live in the Land of 10,000 Lakes, and they figured there’s no better time than the present.
• Four distinct seasons: There’s plenty to see and do during all seasons here in Minnesota, from our warm summers to snowy winters.

3. High-Quality Minnesota Health Care

Those who don’t know about Minnesota’s Health Care might be surprised by the results: Minnesota has been ranked as the best state in the country for health care. And while high-quality health care is important, so is cost, especially for retirees. The good news here is that Minnesota’s health care is also among the most affordable in the nation, ranking first in overall cost savings. According to WalletHub, this can translate to thousands of dollars of savings annually.

The Brainerd Lakes Area is abundant with many quality health systems to choose from, each of them with outlying clinics in various smaller communities. Just some of your options include:

•  Essentia Health in Brainerd/Baxter
•  Cuyuna Regional Medical Center in Crosby
• Lakewood Health System in Staples
• Riverwood Healthcare Center in Aitkin

Additionally, Northern Minnesota boasts many specialty clinics, such as a cancer center, pain specialists, cardiologists, specialty surgery, and more. So, while you’re working with a qualified financial advisor in Minnesota to address your retirement planning needs, you can also be getting the great quality care you deserve.

4. Outdoor Recreation, Clean Air, and Fresh Water

So-called “snowbirds” flock to warmer climes during the winter, such as Florida and Texas. However, those who stay in Minnesota find a haven of winter activity. With plenty of snowfall each year (47.1 inches on average, to be exact), snow-sports enthusiasts typically have an abundance of the white stuff to work with.

With miles of trails and sprawling outdoor recreation areas such as Brainerd’s Northland Arboretum, those who love to walk, cross country ski, or snowshoe can take their pick. Plus, there are lakes and parks for ice skaters, and even downhill slopes for the more adventurous retirees. And have we mentioned tons of locations to test your ice fishing skills? All of this is just in the winter.

Summer also offers a unique splendor not found in many other states, all of which can be experienced by simply getting outside. There are state parks and forests and a wealth of biking and hiking trails waiting to be explored, including The Paul Bunyan Trail and Cuyuna Recreation Area.

And yes, while we might not be on an ocean coast, Minnesota is not lacking in the water department. With technically 11,842 lakes, retirees have ample opportunities for boating, swimming, fishing, and more.

If lake recreation isn’t your thing, maybe a visit to one of our many area golf courses is. Minnesota has over 400 golf courses to choose from. Seniors all over the state can get out to enjoy our 70-degree average summer temps by heading to their favorite course. Perhaps all this recreation is another piece to the puzzle as to why Minnesota’s seniors are healthier than most.

5. Family Traditions

Many retirees envision their home as a beacon for family and friends to gather for holidays, or as a summer vacation destination. Retirement doesn't have to mean the activity and excitement ends.

Picture it: the lazy days of summer have descended, but your home is still a flurry of activity. Friends, children, and grandchildren make it a point to come to your home on the weekends and holidays to relish some lakeside rest and relaxation, all while enjoying being in your company.

Who wouldn't love that? Or maybe you can't imagine a year without a white Christmas and envision yourself in a cabin on the lake with plenty of wildlife to entertain you. Minnesota has it all.

6. Proximity to Culture: Minneapolis, St. Paul, and Duluth

Northern Minnesota offers a great escape for those looking to unwind and relax from a hectic career. Our roads aren’t nearly as congested as bigger cities, but there is still plenty to do.

However, it’s also nice to know more entertainment choices, such as those found in the Twin Cities or Duluth, aren’t more than a couple of hours drive away. The possibilities for starting a new daily routine are endless. Plus, it helps that people in Minnesota really do live up to their “Minnesota nice” labels.

7. Travel Opportunities from Northern Minnesota

While some people may purchase their retirement home up here, it doesn’t mean they’ll stay all year round. A few retirees still travel south for at least some of the winter months. Or perhaps they hit a new winter destination each year, all while maintaining their homestead in Minnesota.

Regardless of your retirement mindset, if you are thinking about retiring here in Minnesota, I believe it could be a phenomenal investment. From the gorgeous setting to the countless activities, Northern Minnesota is a special place to retire. Sure, Florida and Arizona have a certain appeal—but do they have all the wonderful amenities I’ve listed above?

Plan Your Northern Minnesota Retirement

Are you considering bucking conventional thinking to retire in Northern Minnesota? If so, you don't have to go alone. Reach out to one of us in the Wealth Enhancement office in Brainerd. We're an advisory team ready to tackle all your retirement and investment questions, including those tough ones — like which lake would suit your personality best.

Chat with one of us by calling 1-800-492-1222 or requesting a free financial review meeting today.

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